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  1. Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.

  2. analytics.google.com › analytics › academyGoogle Analytics Academy

    Google Analytics for Beginners. Learn the basic features of Google Analytics including how to create an account, implement tracking code, analyze basic reports, and set up goals and...

  3. Google Analytics helps you understand your customers across devices and platforms, and improve your marketing ROI with machine learning and integrations. Learn how to use Analytics features, see success stories, and access resources.

  4. Learn how to use Google Analytics to get data-backed insights and improve your marketing ROI. Connect to other Google solutions and partner products, measure activity with privacy-safe AI, and see customer journeys across devices and platforms.

  5. analytics.google.com › analytics › academyGoogle Analytics Academy

    Improve your Analytics skills with free online courses from Google.

  6. Learn how to create a Google Analytics account, add a measurement code to your website, and process and report data. Find out how to customize your data with filters and settings, and how Google Analytics 4 works differently.

  7. Find answers to your questions about Google Analytics, from getting started to advanced topics. Learn how to collect, manage, and report data, and how to migrate from Universal Analytics to Google Analytics 4.

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