Search results
Russell W. Belk - Schulich School of Business. Professor of Marketing; Kraft Foods Canada Chair in Marketing. rbelk@schulich.yorku.ca. 416-736-2100 x 20852. Office: SSB, N304D. Area of Expertise. International Business ›. Marketing ›. Responsible Business ›. Research Interests. Advertising and Promotion. Branding. Consumer Behavior.
Google Scholar provides a simple way to broadly search for scholarly literature. Search across a wide variety of disciplines and sources: articles, theses, books, abstracts and court...
26 feb. 2015 · Russell Belk is a York University Distinguished Research Professor and is the Kraft Foods Canada Chair in Marketing at the Schulich School of Business at York University, Toronto, Ontario, Canada. His areas of academic specialization include the meanings of possessions, collecting, sharing, gift giving, extended self, and materialism.
This video provides you with a short summary to the following article: Belk, Russell W. "Extended Self in a Digital World." Journal of Consumer Research 40.3...
Google Scholar Citations lets you track citations to your publications over time.
20 oct. 2021 · Apart from its social networking site characteristics, YouTube is also known as the second most visited search engine in the world. This paper studies YouTube from marketing perspective.
26 feb. 2015 · Google Scholar Tadajewski, M. ( 2006 ) ‘ Remembering Motivation Theory: Towards an Alternative Genealogy of Consumer Research ’, Marketing Theory 6 (4): 429 – 66 . Turkle, S. ( 2011 ) Alone Together: Why we Expect More from Technology and Less from Each Other.
