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  1. Install the Google tag on your website. To start measuring website and ads performance, you need to add the Google tag on every page of your website. Pick a product you use to set up the...

  2. Learn how to manage all your website tags without editing code with Google Tag Manager. Find out how to integrate, collaborate, and benefit from Google and third-party tags.

  3. Use a single Google tag across your entire website instead of managing multiple tags for different Google product accounts. Automatically measure page views, clicks, scrolls, and more in...

  4. Install the Google Tag Manager container snippet. Google Tag Manager lets you configure and deploy tags from Google products and third parties.

  5. Google Tag Manager lets you configure and deploy tags from Google products and third parties. This article is for anyone who wants to set up Google Tag Manager for the first time and...

  6. You can use a website builder or content management system (CMS) to finish setting up your Google tag automatically, or you can install your tag manually. To ensure you get accurate measurement,...

  7. Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments (aka tags) on your website or mobile app.

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